That happened before Sampson. The RMK cult was strong in its belief system. There was only one way to play and coach basketball, his way .. his way was already outdated.
The issue with Kelvin was texting, which counted as a phone call (the lying was worse) every coach in the country was probably over the limit due to technology while the old ass rules committee members still couldn't use a VCR without help.
Before Kelvin, IU was seen as a destination program, after Kelvin.... well the hires speak for themselves. An orange douchebag that had worn out his welcome, Mr. Personality a flash in the pan mid major, and an old ass legacy. Further down the dumpster with each hire.
I suspect coaches would rather work for a university and fanbase that backs them and not be subject to a toxic career killing fanbase and an administration that self reports and runs them out of town due to a misplaced idealistic idea of integrity in a big money entertainment industry.
People talk about hiring Pearl or similar make me laugh, no coach who has built a solid foundation is going to leave it for this shithole ..
Yes, culture matters, administration, local media, and fans are part of that culture and also part of the problem.
At least IU is losing the right way ... with integrity. Yaaaaaaaaaaaaaaaay