And growing up in Shelbyville, there were 8 of us so going to games was not really something affordable
bingo.
IU has literally priced out 80% of the area fanbase, and not just families of 8, but families from 2 to 4 to 8.
IU is literally swimming in money, and the points system along with the fan base's desire for points to apply to basketball tickets gives it unique protection from cannibalizing it's loyal base of points earning fans.
IU could give every IU student free admission to every game for considerably less than the extra $1 mil a yr they just gifted CMW, and those that think free admission for IU students wouldn't bring more students in, or that we don't need more IU students to attend, at flat idiots.
bring back a $1 knothole club for kids through HS in a general admission area, and offer adults a $10 option in a general admission area.
with parking and concessions, it adds up, and would be no worse than revenue neutral.
no points for said promo GA seating, and no guarantees of a seat once demand exceeds supply.
$50 per game after parking and/or concessions from a family we're now getting zero from is a win.
when "winning brings the fans", such promos can be cut off, just as they were back during the original knot hole club.
there are lot of fans in south central Indiana who would love to attend, and flat can't afford the exorbitant prices aimed at the 10%.
and want to attend for the games, not just the social event.
in any other business, having the unsold capacity IU does on a constant basis would mean those in charge of sales would have been terminated a long time ago.