That is the title of a book that many believe explains Donald Trump's win. It is about the Scotch-Irish ethnic group, a group that makes up huge numbers of the lower middle to lower class white population.
Amazon link. This group has serious problems, I get that. Again, these people were what I was raised to be. Being told we were poor because the elites were keeping us down was gospel. And minorities were not our friends, they were our competition. If it were not for the black, we would be the lowest level. We had to fight to make sure they did not pass us.
I have not read the book, his experience may be different. But in the area of Columbus i grew up in, torn down during urban renewal, and in the dirt poor areas of East Columbus, that was life. These were big time voters of George Wallace. You weren't anyone without a Wallace sign. And this same group voted Trump.
To the rest, Reagan delivered a brilliant speech with the shining city on the hill speech. He also delivered a horribly racist speech about the Cadillac driving Chicago welfare Queen. The person was totally made up. So ask yourself about that imagery. Why driving a caddy? Why from Chicago and not Appalachia? He was targeting Scotch Irish fear and it worked. Donald Trump targeted the same thing, the same fear of the brown person. It worked. I am not joining the fear of the brown, if we have to do that to win, screw it. The demographic growths occurring will eventually swamp the fear.
Some of my family has changed. My sister had a total conversion from racist to not sometime during Obama's presidency. She loves her evangelical church. She cannot figure out why she is the only member who liked Obama and the only one who dislikes Trump. I think she is 78, so change is possible for us old dogs. But it is time for the 21st century to stop waiting.
Brown people are not scary.