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College football valuations

Marvin the Martian

Hall of Famer
Sep 4, 2001
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I didn't see this here. CNBC did a valuation on college football teams, and we are #28, worth $653 million. #1 is tO$U at $1.3 billion. Penn State is a little lower than I expected, other than that I don't see many surprises.


An Indiana University Columbus professor also did valuations, we are #33 at $386 million. In that one, the bucks are worth $1.9 billion.


It would be interesting to know how much Cignetti has changed our valuation.
 
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Unless I’m misreading it, these are entire athletic dept values. They are using pre-Cig numbers for IU, we haven’t reported any financials that include Cig’s impact yet.
 
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I didn't see this here. CNBC did a valuation on college football teams, and we are #28, worth $653 million. #1 is tO$U at $1.3 billion. Penn State is a little lower than I expected, other than that I don't see many surprises.


An Indiana University Columbus professor also did valuations, we are #33 at $386 million. In that one, the bucks are worth $1.9 billion.


It would be interesting to know how much Cignetti has changed our valuation.


Related to this general topic.........I saw the results of a study by a guy named Tony Altimore being referred to on an OSU site. He estimated the # of fans for each power 5 (at that time) league. The study dated to '22. What was of interest to OSU fans was that OSU was listed as having the most fans of any program nation-wide, and by a lot. Here were the top 16:

--OSU 11.26M; ND 8.21M; TX 7.82M; PSU 6.36M; Mich 6.26M; Florida 5.89M; ORE 5.54M; Bama 5.34M; Wisconsin 4.57M; USC 4.46M; LSU 4.02; Georgia 3.99M; A&M 3.87M; Syracuse 3.34M; Auburn 3.27M; TN 3.27M.

These results were frequently cited on the internet, and I tried to find the actual study to read it, but never could. Nor could I find much as to how he came up with his #s. Obviously, the # for Syracuse seems rather odd, but otherwise I thought it might be generally valid. The guy is apparently well thought of....... Anyway, I looked and looked for the rest of the BT #s, and eventually found them. They were not pretty for IU:

--MSU 3.1; NEB 2.6; Iowa 2.4; UCLA 2.3; MD 1.9; Illinois 1.4; MN 1.3; Rutgers 1.2; Purdue 1.0; NW .8; IU .6.

Now, this was 2 years ago, so much has changed. But one thing is clear......how much Cig has had and will have to overcome.
 
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