With the additions of USC and UCLA, new rumors are swirling that the B1G media rights deal could be worth up to $1.5B annually. I wonder if the B1G would be innovative here and include the athletes as a slice of the pie?
The math*:
Link: $1.5B Media Rights Deal?
The math*:
- 1.5B annually/ 16 schools = $93.75M per school
- 1.5B annually/16 schools + a 17th slice for the players = 83.3 million annually per school + 83.3M annually available for the conference to distribute to student athletes as part of a conference NIL agreement.
Link: $1.5B Media Rights Deal?