Here's what I do understand: I was born in Ohio. I lived in Ohio until I graduated from The Ohio State University. I contribute money to The Ohio State University. So yes, it's WE. If you don't have that level of compassion with your school, that's on you.
As for your inferiority complex, that's on you too. I check forums for every single game Ohio State plays, and it's irritating and yet funny to see schools like Indiana have this hate because....we win football games? I don't hate Indiana for all their basketball wins, but you guys sure have selective memory about how you act during basketball season.
I've never seen a fanbase with more crybabies that like to dish it out but can't take it, all the while winning nothing.